Categories
Blogging How To Writing

Freelance Writer: How to Get Started

In this blog post I will write about how to get started as a freelance writer. Are you someone who enjoys to write? Did you know you can potentially turn your passion into a paid career? Let me explain how this can work and some steps you can take to get started in the field of freelance writing.

Freelance Writer

First, let’s discuss some reasons why you may want to work as a freelance writer. One reason to start a business as a freelance writer is that you can literally work whenever and wherever you want in the world. Generally, when a client needs a piece of writing done, it is not essential that you live in the same city as them for the work to be accomplished. Freelance writing is also a good career path to think about if you do not like having to commute to work every day. If you can write articles from the comfort of your home there is no need to commute. Not having a daily commute saves you time and money, and lowers your carbon footprint as well. Finally, if you love writing, getting to work in a field you enjoy is a very rewarding experience.

Why Companies Need Writers

Companies of all shapes and sizes are in need of content creators to create blogs and articles for their websites. The reason for this is simple. When you go to a search engine and attempt to find a product or service, Google will give advantage to websites which have new and fresh content posted to them often. I have written in the past about SEO and why it is important to be consistent with your blog content. The reason for this is straightforward. In order to drive traffic to websites, companies need to create “traction”. They need to create a lot of content so that search engines will give them preference over other websites.

Imagine you have two competing websites. Both have existed on the internet for one year. The first website gets updated once a month. In total it has 12 blog posts. The next website gets updated once a week and consequently has 52 blog posts by the end of the year. Which website do you think Google will rank higher when it decides which website to recommend to users? Remember, Google wants to deliver users to high quality websites with rich amounts of content. If your website is rarely updated, it does not send a good impression to search engines, readers, or customers.

How To Get Started

So, how do you actually get started as a freelance writer? I’ll give you some tips. First, you should start up your own blog and start creating some content as soon as possible. People are unlikely to hire you for freelance writing work unless you can display your abilities first. Try to get a website domain that is your name, like the one I am using here at www.RichardGillespie.ca. Next, it is time to start creating content for your blog. The more quality content you create, the more search engines will direct content to your blogs. It’s that simple. Be consistent and write about your passions. If you love video games, blog about gaming every day. It is possible that a company may contact you one day to review their video game. You never know what can happen.

Additional Tips

If you need to improve your writing abilities, try taking writing courses at your local college. I honed my writing ability while completing an undergraduate philosophy degree at a local university. Students were expected to have impeccable argumentative and writing ability in order to earn successful grades. I found that this strong emphasis on constant writing definitely honed my ability but completing an entire writing focused degree may not be necessary for you to start as a freelance writer. Simply taking some basic college courses or studying YouTube tutorials on writing can help. The most important piece of advice I can offer is to simply get started. Do not delay. Start creating today.

Begin creating content for your website now so you can draw visitors to your site who may require your freelance writing skills.

Thank you for taking the time to read this article and I hope you enjoyed these tips. Do not overthink your content. Just go for it!

Have a great day.

©2020 Richard Gillespie

Categories
Blogging SEO Writing

SEO: Search Engine Optimization

In this article I will write about SEO, also known as Search Engine Optimization. SEO is a process of writing content in a particular style for your blog in order to increase traffic to your website. This article will offer some quick tips that I have learned for improving your website’s SEO.

SEO Tips

If you want people to find you website when they search for a particular set of keywords then you need to make sure you are optimizing your blog post for those words. For example, in this article, I am writing about SEO, so obviously I want to make sure I am using the term SEO several times within this article. This is so search engines will recognize the content I am writing about and connect users appropriately. While you should use your keyword several times within an article, do not overuse keywords. It makes your blog harder to read and can decrease your SEO. Search engines can easily recognize if you are using a keyword repeatedly to try and trick their algorithm.

Keyword in title

If you want someone to visit your blog post about “classic cars”, for example, you should have the word “classic cars” at the start of the title of your blog post. You should add additional words to your title as well. You might have your blog title be something such as, “Classic Cars: My Favorite Cars of All Time”. This will make your title more interesting for your reader.

Post frequently

Another SEO strategy is to post frequently to your blog. Search engines give preference to websites which are updated often. If you update your blog every day with a new post, it gives your blog a boost in the search engine rankings compared to someone who updates their blog once a month. Try to keep your blog updated often with new and helpful content for your readers. A vibrant website will keep readers coming back as well as helping your SEO.

Use shorter sentences

Search engines tend to prefer concise statements. Instead of using long and drawn out sentences, try to be shorter and get right to the point. It can be fun as a writer to engage in long winded sentence writing. However, some readers find it harder to process long form sentence structures. For whatever reason, search engines tend to give preference to shorter sentences. Try to be precise with your blog writing.

Add links

Another technique which is recommended for improving your website’s SEO is by adding links in your articles to other blog posts on your site, as well as linking to other sites. Search engines like Google, give preference to websites which link to other sites as well as link to pages within their own site. Google is able to see the structure of your web pages and how you link to other sites. Always make sure to include links to posts within your own website, as well as linking out to other websites.

Conclusion

There are many ways that you can improve your website’s SEO, or Search Engine Optimization. Companies like Google need to recommend quality content to their customers. Make sure to optimize your website by providing quality content that’s written in a format that makes it friendly for search engines. These SEO tips can help you to increase traffic to your website.

Thank you for taking the time to read this blog. Have a great day.

©2020 Richard Gillespie